Your Banker Communication Could Save Your Farm

Talking with your banker using his terms and financial lingo can be challenging, and sometimes that communication gap can make a real difference in potential outcomes. If your finances and projections aren't fully organized and presented in terms the bank can understand, a knee-jerk banker reaction during a bleak, though temporary, financial period might be, "You're going to have to sell some land." Water Street Solutions CEO Darren Frye shares the story of a farmer who faced just such a challenge during a particularly tough time, and how partnering with an Ag Finance Specialist may just have saved his farm. Read more at his Finance First blog on