Face current reality with an eye on the future

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One of the core responsibilities of the farm leader is to envision the operation's future and guide it toward those goals. It's been tough the past few years on most farm leaders, but that eye on the future continues to be a vital part of leading any business. The key is to remain grounded in reality while steering the farm toward those goals.

A reality check is a good place to start. In his latest Finance First post, Water Street Solutions CEO Darren Frye explains how critical it is to know the farm's current financial state and have realistic projections for the current crop year, as well as the importance of stakeholder communication to get everyone on the same page in pursuit of those goals.

Read on at FarmFutures.com.